Weblogs as Rhetoric

I had a great conversation with Dr. Lisa Ede from OSU yesterday. Her area of expertise is rhetoric, and she gave me a quick lesson so I could understand her terms. We spent a good amount of time talking about the ways web authors present their identities online, and (in retrospect) how they establish ethos, pathos, and logos in this new medium. Though I "study" the web and weblogs every day in a haphazard way, I left our conversation wondering what it would be like to study the web full-time in a structured academic setting.