I like this framing of the Mastodon vs. All Social Media story. Mastodon doesn't have to supplant Twitter to be a success. If people like me enjoy using it (and I do!) then it's working on some level. Yet every article about Mastodon says, "it has a long way to go to supplant Twitter." When you look at raw number of users, that's true, but do we need massive centralized networks? This recent Mastodon 101 article falls into the same framing trap, but it's a good summary nonetheless: The quest to design an ethical social media platform.