But really the baseline of web design is so low because there’s a lack of tenderness, care, and empathy. It’s because we don’t see the making of a website as a worthy profession. It’s because we hope to squeeze the last bit of juice from the orange by mulching people in between modals and pop ups and cookie banners.Harsh but fair. I don’t think this will improve as people expect automation to handle web design in the near future. Web development is a human process.